Make everything well: 
Examples of this abound.  The dominance of Japanese cars in the late 20th century arose from the fact that US car manufacturers were focused on producing for immediate production's sake and the profit generated by huge production.  The Japanese focused instead on economy and craftsmanship.  When people noticed that Japanese cars lasted and US cars did not, they were not swayed by media hype to "buy American", but rather bought what made sense.

Drab, cookie cutter type houses lead to slower appreciation of real estate value than in areas where houses are made well and look nice.  People put up with the former, while seeking the latter.  Uniqueness can also contribute value.

If all people as a whole are only able or willing to do a finite, grand total of work and effort, it is worth allotting a bit more to anything undertaken, at the expense of things desired but forgone, to make it better -- more effective, more beautiful, longer lasting.

 
 
 
 
Assumptions for Utopia
Possibilities for Utopia
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